Managing Online Communities: Lesson’s From Reddit’s “AMAgeddon”

 

 

KENNESAW, Ga. (Sep 21, 2017) — Reddit is one of the largest and most popular online communities, but is often overlooked by public relations practitioners in their communication efforts. In addition to a rich source of conversation that can be monitored and analyzed for brand mentions, trends, and potential issues, Reddit provides an example of the complexities of online community management.

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A leader in innovative teaching and learning, Kennesaw State University offers undergraduate, graduate and doctoral degrees to its more than 41,000 students. With 11 colleges on two metro Atlanta campuses, Kennesaw State is a member of the University System of Georgia and the second-largest university in the state. The university’s vibrant campus culture, diverse population, strong global ties and entrepreneurial spirit draw students from throughout the region and from 126 countries across the globe. Kennesaw State is a Carnegie-designated doctoral research institution (R2), placing it among an elite group of only 6 percent of U.S. colleges and universities with an R1 or R2 status. For more information, visit kennesaw.edu

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