Continuing Education College sweeps national marketing awards
Outstanding marketing efforts nets college 11 honors KENNESAW, Ga. (Sept. 4, 2015) – Kennesaw…
Georgia (Sep 4, 2015) —
Outstanding marketing efforts nets college 11 honors
KENNESAW, Ga. (Sept. 4, 2015) – Kennesaw State University’s College of Continuing and Professional Education won a record-setting 11 marketing awards from the University Professional & Continuing Education Association.
The College earned one gold, two silver and eight bronze awards, topping its 2014 receipt of three awards. The honors recognized excellence in multiple categories, including 3-D virtual tours, direct-mailed pieces, print publications and email marketing.
“The recognition from UPCEA is a testament to our dedication to provide a quality experience for our students,” Dean Barbara S. Calhoun said. “From marketing to registration to programs, we are committed to providing students outstanding service, from the time they first learn about us and all the way to graduation.”
The awards are:
· Gold: Summer University Brochure;
· Silver: Mattie Logan "I Did It" ad for KNOW Atlanta magazine and Email Marketing;
· Bronze: Interactive Media Campaign category, "Learn More. Live Better." campaign, Expo Branded Postcard series, "I Did It" brochure, The Course Catalog, Online Videos, Town Center Mall standees and OLLI Newsletter
Continuing Education team members will receive the awards at UPCEA’s Marketing and Enrollment Management Seminar November 4-6 in Denver, Colo. Continuing Education team members will receive the awards at UPCEA’s Marketing and Enrollment Management Seminar November 4-6 in Denver, Colo.
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— Davia LassiterCollege of Continuing and Professional Education