Retail Experts Predict Strong Holiday Sales

By Michelle Wirth   Listen 00:00 01:05   With Black Friday…

Georgia (Nov 20, 2012)

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With Black Friday quickly approaching, retail and marketing experts are predicting a positive economic outlook for Georgia retailers this holiday season. At 8.7 percent in October, Georgia’s unemployment rate has dropped a percentage point from the same time last year. That dip will benefit the state’s retailers according to Randy Stuart, an assistant marketing professor at Kennesaw State University.


A leader in innovative teaching and learning, Kennesaw State University offers undergraduate, graduate and doctoral degrees to its nearly 43,000 students. With 11 colleges on two metro Atlanta campuses, Kennesaw State is a member of the University System of Georgia. The university’s vibrant campus culture, diverse population, strong global ties and entrepreneurial spirit draw students from throughout the country and the world. Kennesaw State is a Carnegie-designated doctoral research institution (R2), placing it among an elite group of only 6 percent of U.S. colleges and universities with an R1 or R2 status. For more information, visit