Kennesaw State senior wins Northwestern Mutual Sales Competition

KENNESAW‚ Ga. (April 13‚ 2007) — Kennesaw State University senior Erin Williams brought home the…

Georgia (Apr 13, 2007) — Kennesaw State senior wins Northwestern Mutual Sales Competition

Bethany Adams


Director of University Relations
Frances Weyand Harrison

Contact/Writer: Bethany Adams‚ 770−423−6203 or

KENNESAW‚ Ga. (April 13‚ 2007) — Kennesaw State University senior Erin Williams brought home the first−place prize of $500 in the Northwestern Mutual Sales Competition in New Orleans March 31.

As part of the American Marketing Association Collegiate Conference‚ which drew 1‚190 attendees from colleges and universities across the nation‚ the sales competition involved a select 50 students. The contestants were judged based on a 10−minute role−play in which they had to sell a service or product to a buyer. Williams successfully sold UPS to a fellow contestant‚ advancing to the final round with four other students.

“I think I had an advantage over my competitors due to the selling classes I have taken at Kennesaw‚” Williams said. “All of my sales teachers worked very hard to get me ready for the National Collegiate Sales Competition. I carried my knowledge from that experience into the competition in New Orleans and that allowed me to win.”

Even Williams’ competitors acknowledged her superior sales skills.

“The other students came up to her and said‚ ‘You were excellent’ and ‘You deserve to win‚’ after her performance‚” said KSU marketing professor Randy Stuart. “She was outstanding.”

Williams also serves as president of the Kennesaw Marketing Association‚ a collegiate chapter of the American Marketing Association.

“Under her guidance‚ the chapter was recognized for Outstanding Chapter Planning and Outstanding Professional Development by the American Marketing Association Collegiate Council‚” Stuart said.

For more information or to schedule an interview‚ please contact the writer.


A member of the 35−unit University System of Georgia‚ Kennesaw State University is a comprehensive‚ residential institution with a growing student population approaching 20‚000 from 132 countries. The third−largest university in Georgia‚ Kennesaw State offers more than 60 graduate and undergraduate degrees‚ including a new doctorate in education.



A leader in innovative teaching and learning, Kennesaw State University offers undergraduate, graduate and doctoral degrees to its nearly 43,000 students. With 11 colleges on two metro Atlanta campuses, Kennesaw State is a member of the University System of Georgia. The university’s vibrant campus culture, diverse population, strong global ties and entrepreneurial spirit draw students from throughout the country and the world. Kennesaw State is a Carnegie-designated doctoral research institution (R2), placing it among an elite group of only 6 percent of U.S. colleges and universities with an R1 or R2 status. For more information, visit