Executive MBAs from KSU predict strong future for Romanian business community

Fifty executive MBA candidates from metro Atlanta got a first−hand look at how business is…

Georgia (Jan 31, 2005) — Executive MBAs from KSU predict strong future for Romanian business community

Terri Thornton


Contact: Terri Thornton‚ 404−932−4347 or territhornton@mindspring.com

Fifty executive MBA candidates from metro Atlanta got a first−hand look at how business is done in the Eastern European nation of Romania recently. The students from the Coles College of Business at Kennesaw State University returned from an eight−day trip to Romania Saturday‚ Jan. 29 with a new appreciation for international business and culture.

“The Romanian business environment is intriguing‚” says Alison Smith‚ a student in the Executive MBA for Experienced Professionals program at KSU. “With the recent growth in its gross domestic product‚ the future is bright. As changing norms are molded into business−friendly standards and privatization is embraced‚ Romania will become attractive to the world for investment opportunities.”

The trip resulted from a formal partnership between the Coles College and ASEBUSS‚ the Romanian American Post Graduate School of Business. The students from American and Romania work in virtual teams online and through teleconferences. This trip was their first opportunity to meet in person.

“I look forward to building strong relationships that will last well beyond graduation‚” said Executive MBA student Mike Jones. “I'm already looking for another opportunity to come back.”

Romania is applying to join the European Union‚ which could be a watershed for its economy. Some students see this as a prime opportunity for economic investment.

“Establishing contacts and developing business before the EU entry will establish early position and allow time to assimilate our methods so as to hit the ground running‚” concludes student Marty Webster.

This is the third class to participate in the Romanian excursion. Rodney Alsup‚ Senior Associate Dean of the Coles College‚ says each foray is different.

“On this trip our students discovered how technologically advanced Romanian companies are and how they are applying sophisticated business practices to their daily operations‚” Alsup said.

The student teams are working on joint projects on topics such as the impact of the drop of the US dollar‚ outsourcing‚ international corporate cultures‚ customer relationship management and performance management.

During their stay‚ the students visited several Romanian and multinational companies operating in Bucharest‚ including Interbrew‚ URBB (Tuborg)‚ Grey‚ Mobifon and Coca−Cola Romania. ASEBUSS also organized a conference at the Romanian World Trade Center which included representatives of The World Bank‚ Salans‚ ABN Amro Bank‚ Price WaterhouseCoopers‚ Booz Allen Hamilton and CHF Romania.

The Romanian students will visit the KSU campus this April.


Kennesaw State University is a comprehensive‚ residential institution with a growing student population of 18‚000 from 132 countries. The third largest university in the state‚ and a member of the 34−institution University System of Georgia‚ KSU offers more than 55 undergraduate and graduate degree programs.


A leader in innovative teaching and learning, Kennesaw State University offers undergraduate, graduate and doctoral degrees to its nearly 43,000 students. With 11 colleges on two metro Atlanta campuses, Kennesaw State is a member of the University System of Georgia. The university’s vibrant campus culture, diverse population, strong global ties and entrepreneurial spirit draw students from throughout the country and the world. Kennesaw State is a Carnegie-designated doctoral research institution (R2), placing it among an elite group of only 6 percent of U.S. colleges and universities with an R1 or R2 status. For more information, visit kennesaw.edu