Michael J. Coles College of Business launches business management concentration

The Coles College of Business at Kennesaw State University is launching a new graduate program that…

Georgia (Feb 7, 2001) — Michael J. Coles College of Business launches business management concentration

Staff

Abstract

The Coles College of Business at Kennesaw State University is launching a new graduate program that will prepare students for the challenging demands of the new economy. The innovative courses will allow MBA candidates to graduate with a concentration in e−business management.

"The e−biz curriculum embraces the relationship between business and technology‚" says Coles College Dean Tim Mescon. "The key was to introduce a comprehensive curriculum that would dramatically enhance the portfolio of skills‚ talents and insights of our graduates."

Five new courses‚ along with an existing class in accounting information systems‚ comprise the new area of concentration in the career growth MBA program. Two of the new courses − economics and strategy for the information economy‚ and e−marketing − are underway this semester. Cyberlaw will be taught for the first time this summer‚ while supply chain management for e−business and entrepreneurship for e−business debut in the fall. Intellectual property law joins the curriculum in spring of 2002.

"The e−business



A leader in innovative teaching and learning, Kennesaw State University offers more than 150 undergraduate, graduate and doctoral degrees to its approximately 38,000 students. With 13 colleges on two metro Atlanta campuses, Kennesaw State is a member of the University System of Georgia and the third-largest university in the state. The university’s vibrant campus culture, diverse population, strong global ties and entrepreneurial spirit draw students from throughout the region and from 92 countries across the globe. Kennesaw State is a Carnegie-designated doctoral research institution (R2), placing it among an elite group of only 6 percent of U.S. colleges and universities with an R1 or R2 status, and one of the 50 largest public institutions in the country. For more information, visit kennesaw.edu.

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